ConsumerLab

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•  Impact of product vs brand storytelling on online customer experience

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• Investigating the sustainability, utilisation, consumption and conservation of sea mammals – A systematic review

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• Unraveling green personal care: Exploring the shift in consumer values and stages of change toward green consumption

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• Changing consumer attitudes towards suboptimal foods: The effect of zero waste labeling

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• Eco-endorsement dynamics: unraveling the influence of celebrity attitudes on eco-product perceptions and purchase decisions

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• Enriching Wine Exposure in E-commerce Through a Hedonistic and Utilitarian Cue

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• From the player to the sponsor: exploring the interplay of attitudes in MMA sports sponsorship

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• Swipe, view, engage: the interplay of athlete social media content and viewer attitudes on sports perception and interest

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• Perceptions and intentions toward glamping: A multifaceted examination of value dimensions

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• Wpływ tatuaży jako cechy wyglądu na postrzeganie personelu pokładowego samolotu w opinii osób wysoko wrażliwych

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• Playing with food – The effects of augmented reality on meal perceptions

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• Shaping intention to pay attention to health claims

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• Active edible multi-layer chitosan/furcellaran micro/nanoemulsions with plant essential oils and antimicrobial peptides: Biological properties and consumer acceptance

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• A decade of research on creating shared value conception: a structured systematic review and future research avenues

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• What builds consumer intention to use smart water meters – Extended TAM-based explanation,

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• Cell-based meat labeling – current worldwide legislation status

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• The Source of Protein or Its Value? Consumer Perception Regarding the Importance of Meat(-like) Product Attributes

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• Predictors of intention to reduce meat consumption due to environmental reasons – Results from Poland and Slovakia

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• Consumer Attitudes towards Food Preservation Methods

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• The confrontation of consumer beliefs about the impact of microwave-processing on food and human health with existing research

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• Functionalities of Social Commerce used by SME during Pandemic

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• Residential Sustainable Water Usage and Water Management: Systematic Review and Future Research

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• The role of knowledge about water consumption in the context of intentions to use IoT water metrics

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• Household Food Waste: The Meaning of Product’s Attributes and Food-Related Lifestyle

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• Predicting user acceptance of peer-to-peer e-learning: An extension of the technology acceptance model

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• Product and Service Orientation on Social Media in Restaurant Communication

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• The Role of Health Orientation in Determining Purchase Intention and Behaviour

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• The Impact of Environmental Concern on Intention to Reduce Consumption of Single-Use Bottled Water

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• The role of environmental concern in explaining attitude towards second-hand shopping

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• A comparative analysis of neuromarketing methods for brand purchasing predictions among young adults

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• Impulse buying in hospitality: The role of content posted by social media influencers

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• Information technology and Gen Z: The role of teachers, the internet, and technology in the education of young people

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• The impact of emotions on shopping behavior during epidemic. What a business can do to protect customers

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• One- and double-layered furcellaran/carp skin gelatin hydrolysate film system with antioxidant peptide as an innovative packaging for perishable foods products

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• Towards Building Sustainable Consumption: A Study of Second‐Hand Buying Intentions

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• Content marketing headlines and their impact on the urge to read

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• Attitude-behaviour dissonance regarding the importance of food preservation for customers

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• Music Sales and Artists’ Popularity on Social Media 

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• The moderating role of consumer’s perception about environment on green advertising

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• Charakterystyka i klasyfikacja wydarzeń typu „wyzwania” w mediach społecznościowych w okresie pandemii 

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• Digitalizacja rozrywki w czasach pandemii

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• Sushi from common carp (Cyprinus Carpio): preparation method, consumer acceptance and economic and financial viability

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• Ambivalent Attitudes Towards Social Media

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• Factors Affecting Car-Sharing and Participation in the Sharing Economy

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• Non-homogenic User-generated Content in Tourism

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• Why It Is Worth Investigating Virtual Reality in the Context of Tourism

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• Managing Data in Digital Marketing

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• Aktywność powiatów w mediach społecznościowych w Polsce

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• Marketing in Online Sales Funnels

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• Media społecznościowe w kampanii prezydenckiej 2015 w Polsce

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• E-commerce in Social Media

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• Obecność samorządów lokalnych w mediach społecznościowych w Polsce

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• Gender Differences in E-commerce 

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• The Impact of Social Media Activity on the Money Collected by NGOs 

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